We all have that one natural hair guru we stalk on Instagram or YouTube. And yes. We are downright proud to be a part of her notification gang. But do we know what it took for them to achieve such social media fame? Did they become influencers over night or is there a method to becoming an influencer like them? Here are 5 things you did not know about being a natural hair influencer.
1. ALL natural hair influencers have hands in hair syndrome
It is almost impossible to be an influencer and not have your hands in your hair all day. You are always trying new styles to put on your snap chat or Instagram stories. And truth be told you have an image to upkeep. God forbid you go a week and not share a new style or post a new method to make lives easier. “Hands in hair” syndrome is not the best syndrome to have. As constant manipulation of your hair can sometimes cause slower growth. But for your fans, it is worth the risk.
2. Consistency is key because Natural hair influencers are entertainers
That’s right! This is a major key alert! You cannot be an influencer with a great following and expect people to follow you if you aren’t consistent. Think about it. We know every Sunday at 10pm we need stop our lives, sit on our couch and tune in for Power on HBO. Like the television world. The only way to maintain viewers, followers, friends, etc. is to upload on a consistent basis. You have to keep your audience entertained. This does not mean you must post a picture the same time every day. But keeping a constant schedule does help maintain the consistency. If you have a YouTube channel, you may want to stick to a specific day or time. This will encourage your viewers to return to your page knowing there is a new treat for them.
3. Natural Hair Influencers are product junkies
You don’t want to consider yourself as a hoarder. But you will become a product junkie as a natural hair influencer. You must be abreast of the newest and latest hair product. Whether it is an Eco Styler Gel or a brand new product line. You may often get products sent to you for free in exchange for an honest review. This will add to the collection. But who would say no to free products? I sure didn’t!
4. Natural hair influencers enjoy protective styles
As much as you will love creating new styles for your followers and fans. You will absolutely enjoy having the extra time on your hands to just relax. Doing your own hair is time-consuming and acts as a second job. Being able to just get up and go in the morning without unbraiding or bobby pinning makes life feel like a vacation.
5. Natural hair influencers appreciate inspiration
Believe it or not, influencers have role models as well. Even though some influencers have hundreds of thousands or millions of followers. There is someone else who she has looked up to. It doesn’t have to be another influencer. It could be another natural hair beauty that has encapsulated her phone screens. Nonetheless, inspiration is what helps build your content which in turns builds your status!